Prime Insights

The ABC’s of Blogging

Did anyone even know or care what a blog was ten years ago?  None of us did; but we now know it’s a powerful communication and marketing tool that can add value to your readers, and increase your digital footprint to grow your business.

Whether you’re a novice or seasoned blogger, use these ABC’s of Blogging Tips to improve your blogging.

Add value to attract attention

Build trust to create a following

Consistency is crucial to keep readers coming back

Don’t self-promote or down talk the competition

Engage your audience by encouraging feedback

Focus on topical ideas to increase search engine rankings

Grow readership through email campaigns and social media links

Hold yourself accountable for the content you publish

Imagine you’re having a conversation to ensure your blog has the right tone

Join the conversation by responding to comments

Know your audience and what their needs are

Leverage your content by re-purposing and repackaging it

Monitor traffic and comments to measure results

Never plagiarize

Offer expert advice as the hook to get them to learn more about you

Publish the content to various social media platforms

Quality counts – so remember to proofread

Recognize that everyone may not agree with what you have to say

Stand out from the crowd by offering unique content

Tell a story to help your readers relate

Uncover solutions to prospects’ problems

Verify facts before publishing them

Write what you know

XYZ(e)xamine your zest.  Ok, this one’s a stretch.  What it means is write with enthusiasm and your readers will respond.

What tips do you have for successful blogging?  Please leave your comments below.

Author Byline: Ford Saeks, Business Growth Specialist, Keynote Speaker, Author and Consultant. Helping you find, attract, and keep your customers.

February 25, 2011 Posted By : Ford Saeks


  1. Lyndon

    Thank you for wonderful info!

  2. Jim Miller

    I don’t remember how I came across this blog post, but it has been very helpful for me. I work with authors, most of whom are learning how to build an audience. Blogs can be a great tool for attracting a following, but you have to know how to use the tool. This advice has been very helpful in teaching authors how to use this tool. I reposted this on my own blog, and I’ve had 99 views of this page to date!


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